Hospitality

The Green Squad https://drive.google.com/file/d/1alvpuleDvfUbavhH4XsUKx1hwgQDtHUu/view?usp=sharing

An example of VR for an hotel : it allows the Tokyo Shangri - La to represents to its potential customers what the Tokyo life is like.   Here is an example of an AR technology used in a restaurant : with his tablet, the customer may flash the menu and have an overview of the meal, how it was cooked etc. Differences between a VR and AR videos from a customer point of view :  A VR video will be either in 2D or 3D, it “transfers“ the customer in a completely different location. As we saw in the first example, a customer can have an overview of Tokyo Shangri-La without even being in Japan.  An AR video will dedicated to a live use, Holiday-inn sponsored AR videos with english athletes to welcome guests : with their phones, guests were able to see the athletes standing in the lobby or windsurfing on the bed ! To what sector could it benefit the most ?  The sector that could benefit the most from it is definitely the tourism se...

Let us introduce you Jacques.  (with Nicolas IBARLUCIA) Our main topic was a smart canne, to assist blind people in their daily itineraries throughout the city. We realized that a group of students from Nancy came up with that idea in 2014. We then decided to add some abilities (but the initial canne was already a marvelous object !) : Jacques will be able to indicate the location and time, steps and obstacles to destination. It is paired with a headset to give the details to the person using it. Jacques is also able to give a precise daily forecast to avoid any late surprise. In addition, it is able to send messages through the headset micro and receive/make phonecalls. It indicates its user the next red lights, and when is the right moment to cross it. The next tool is still a prototype : the user will have a ring on one of his finger, and in any supermarket, whatever product he/she takes in his/her hand will be detected by the ring and detailed through the headset. We...

Session 5 : Classwork - Social medias map  Here is the work done in class on the Social Medias map Classwork Session 5  Correction of the 01.25.2018  Unfortunately I was unable to have a correct upload of my work on the drive (it worked perfectly but the second page is not displayed at all...) that is why I am publishing screenshots of my finished work so that you can review it. Have a nice week-end and see you soon !

These two images illustrates the connection there is between the different (and so numerous !) social medias. In addition, social medias are also very connected to each other, as competitors or not. When innovating, it is not so rare to observe the same innovation after a while on the opponent's website.  A customer may be influenced through pictures, that represent the fastest way to touch someone : not everyone will stop to read a comment, even positive, because online comments may seem unipersonal and fake. Instagram and Pinterest are two interesting platforms that provides users with images of other users according to what and whom they like.  Even though they might be seen as biased, online comments count as well in the decision journey: on an hotel Facebook page, or a simple Tweet on Twitter can greatly influence a customer that will feel reassured. More and more comments are now checked and confirmed in order to provide real experiences' feedbacks.  ...